How to Convert Your Media Spotlight into an Ongoing Legacy with a Personalized Plaque
Getting an interview in a magazine, newspaper, or online publication is not only a reason to celebrate—it’s an affirmation. It’s an indication you’re making waves, getting attention, and developing a reputation worth noticing.
At That’s Great News, we speak with professionals on a daily basis who have this thrill. One day, they’re getting interviewed or featured because they’ve been successful—and then they’re left asking themselves, “Now what?”
The reality is that recognition by the media does not have to be a one-time thing. With some planning—and a beautifully designed customized plaque—you can take that feature and make it an ongoing asset for your company.
Step 1: Identify the Power of Press
Whether you were featured in a local publication or spotlighted by a national outlet, it means someone recognized value in you. That credibility? Priceless.
The effect of press coverage is only as great as what you do with it. The best part? You’ve already accomplished all the difficult work—getting noticed. It’s now a matter of making that recognition count.
Step 2: Think Outside the Article
A mention in the press is more than a publication’s paragraph—it’s a business achievement. Too often, though, professionals let it slip into their inbox or timeline.
Use this instead:
What if you were able to take that article and create a permanent, finished representation of your achievement?
That’s precisely what a customized plaque by That’s Great News accomplishes. We save the original news item in a high-fidelity, artisanal piece you can proudly mount in your office, conference room, waiting area, or even at home. It’s an official way of saying, “We’re doing something right—and people are noticing.”
Step 3: Tap into the Plaque for Your Brand
Your personalized plaque is not only a decorative item—it’s an advertising asset. Here’s how to maximize its potential:
Build trust with customers: The moment clients enter and notice a framed press feature, they will realize your business is legitimate.
Inspire your team: Praise is a great morale boost. A plaque is a constant reminder of how much you’ve accomplished—and where you’re headed next.
Promote business exposure: Share images of your plaque on social media or your website to visualize and maximize your success.
Stand out at events: Take it with you to trade shows, networking events, or pitch meetings. Let press coverage speak for itself.
Step 4: Keep Recognition Alive
The best part is, a plaque prevents your media moment from disappearing in the digital realm. Social media posts can get erased. Web pages can become defunct. But a plaque is forever—and so is the history behind it.
You can even create a wall of recognition over time. The more features your business gets, you’re not just accruing articles—you’re building your brand history, bit by bit.
Step 5: Don’t Wait—Preserve It While It’s Fresh
If you’ve recently been featured, now is the ideal time to take action. The information is still recent. The buzz is still out there. And when you order a plaque from That’s Great News, we take care of everything—from getting the article to crafting a personalized, ready-to-display piece you’ll want to proudly share.
Final Thoughts
Being on the news is an amazing thing—but it’s also a stepping stone. With proper follow-through, an initial 15 minutes of fame can translate into a potent force for credibility, connection, and long-term success.
At That’s Great News, we’re here to assist you in honoring the moment, making its impact last, and showcasing the recognition you’ve earned with pride.
Ready to make your press a lasting impression?
Check out our plaque options and let us help you preserve your moment in the spotlight.
