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Category: Tips & Ideas

Design Inspiration, Tips, Tricks & Ideas for Your Great News

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5 Mistakes To Guarantee Your Story Won’t Get Published

Rejection is tough, but what makes it even more disheartening when it comes to news and feature story submissions is that sometimes, it’s preventable. When you send in an article or photo essay, there are a few mistakes that
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How Newspapers Can Improve Readership

Photo: Flickr, NS Newsflash One of the hardest repercussions to witness of the recession was the falter and closing of so many newspapers nationwide. As of 2012, there has been a 14% decline in the number of listed newspapers
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Top 3 Ways Businesses Can Leverage the Power of the Local Newspaper

Many say that the newspaper is a lost art. As social media and online resources gain popularity in exponential numbers, it’s print media that has suffered. Yet, there is still a market for the printed word. In fact, an
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How to Stretch Your Marketing Investment a Bit Further

Marketing can be a significant investment, depending on your chosen channels. Wouldn’t it be wonderful to discover a way to stretch your marketing dollar so that you could reach multiple audiences across various platforms with negligible additional investment? Good
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Get Published and Build a Portfolio as a Stringer

Writers and photographers who prefer a freelance lifestyle and don’t need the financial security of a contract have an option that applies to small-town newspapers covering Friday night football, or big-time news magazines that need international news coverage. Stringers
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Don’t Drop That Print Campaign Just Yet: Print Advertising Still Pays

Today’s marketing gurus can provide immediate and detailed feedback on a variety of advertising media, so it’s no wonder that print advertising gets lost in all the click-through rates and linkback tracking. While all the instantaneous metrics can be
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Make Headlines That Count With Timely News Submissions

Getting news coverage isn’t always easy, and even the professionals know that there are certain days in the year and days of the week that should be blacklisted for sending press releases. Strike while the iron is hot when
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How to Get the Most from Content Marketing

It’s 2012 and surely you’ve heard about content marketing. But the truth is that even with its popularity, very few businesses understand it or are using it to its full potential, missing out on vital opportunities and customers. We’re
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How to Write a Press Release: Make an Old Story News Again

Journalists look at press releases with great skepticism, and their first question if they even look at a press release is, “Who cares?” The next question is, “Is it current?” If you’re trying to promote media news coverage of
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Three Pathways to Becoming a Newspaper Feature Writer

If you’ve ever read a specific newspaper on a regular basis, you’ve seen those feel-good feature stories about a historic old school that’s been saved from demolition, a little girl who courageously battles a deadly disease, or even a
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